Melrose Jewelers: Ryan Gosling And Rolex Day Date President; Dare To Defy

Rolex has a tradition of defying standard norms and offering to its clients an experience that is unsurpassable. In its daring to defy stance the Rolex Day Date President not only comes across as a watch that knows no limits but also gives to the wearer a ‘devil may care’ attitude that is seductively dangerous. Ryan Gosling is a name that associates with living on the edge when it comes to his career or film choices and together with the Rolex Day Date President, the two are out to get some hard boiled action.
Raised in Ontario, Ryan Gosling received [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Bryan Adams Rolex GMT Master II- Truly Yours

Bryan Adams sings ‘Comin straight from the heart’ with nonchalance that is anything but dispassionate. The song is not only as honest as love can get but the candor is infectious because the song describes most aptly what the Rolex GMT Master II has to offer to its wearer. The watch while keeping a tap on time is also a signal marker because the watch doesn’t overshadow the personality of its wearer but lends to him a factor of accessibility that also defines Bryan Adams’ the star-on-the-ground image.

Adams was born in Kingston, Ontario and traveled a lot as [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Shania Twain And Lady Perpetual Raising The Bar

One of the many remarkable things about Rolex watches is that everything about them is amazing. You may begin from anywhere, but will end up with only one conclusion that Rolex watches are absolutely amazing. Right from the time when the Rolex watches were first launched in the first quarter of last century to the present day Rolex has always created sensations with each of its offerings. The impact of its watches is so profound that Rolex not only beats its competitors handsomely but also raises the standard in every aspect of watches. Rolex Lady Perpetual belongs to the [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Eric Clapton’s 1971 “Albino” Rolex Daytona Sells For $505,000

Rolex is the new champion in the auction house, certifying the watch company’s legendary position as the creator of the highest quality wristwatches. On April 23, 2008, an ultra-rare 1971 “Albino” Rolex Daytona, formerly owned by rock n’ roll legend Eric Clapton, sold at Sotheby’s “Important Watches Auction” for $505,000 including buyer’s premium. Although it was expected to fetch $100,000-$150,000 by watch experts, the Rolex Daytona broke all records when it sold for over half a million dollars once the dust had settled.

Created by Rolex in 1971, the watch is nicknamed the “Albino” Daytona because the background and subsidiary [...] Read More

at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Vintage Rolex Oyster Commander Watch

The undisputed top place that Rolex occupies in the hugely competitive world of watches is an accomplishment that is impossible to achieve for any one in any field. But Rolex has made it all look so easy. It can never be a small journey when beating the rest and beating the best is the destination. It requires aligning countless aspects in one single direction. Even if you falter at one single step it could mean a disaster for the final journey. You have to start with a well thought out plan and no stone can be left unturned to [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Awaiting the Strom, Grand-Am Rolex Sports Car Series becomes a part of the NASCAR Montreal Races

The indescribable adrenalin that grips the mind, as racers take on hair pin bends with ferocious technique and strategy, soon enough engulfs the entire stadium as spectators throng the stands to catch a glimpse of their favourite road warriors. Rolex understands this passion and the obsession with performing the utmost of the ability and in view of this supports numerous racing events worldwide. The Grand-Am Rolex Sports Car Series presented by Rolex has etched its name as the most prestigious racing competitions in the world and seen an exponential growth in the number of spectators, media coverage as well [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: A Tapestry of Emotions: Rolex Presents: A Chinese New Year Celebration

Culture is the sum total of passion, art, belief, faith, love, perception, thought and the uniformity in plurality. The world itself is fuelled by the interplay of cultures, their dissimilarities and their appeal to each other. The pursuit of cultural aspects sets the world in motion and widens the understanding of the spirit and the mind. Rolex has been championing the cause of many events and organizations that propound the chase for understanding the capacity of the human spirit and express the ability of absolute achievement. Celebrating the significance and the impact of cultural activities on the human race, [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Rolex Commodores’ Cup: Against all Odds

The elemental basis of compound inspiration lies in the capacity of being able to pursue a higher purpose. Rolex throughout history has understood the significance of human achievements and the imperative value of our choices. Sailing is an art that allows the human spirit to sense the ability of the ocean to gently caress while simultaneously being able to consume the vessel without so much as a trace being left behind. This extraordinary connection between the ocean and mankind goes back to an epoch when life itself was created. Sailors have been gliding across the waters for many thousands [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Canadian Rolex: A New Path

Rolex, a name that is associated with ingenuity has a remarkable history to it. A brand that has been around for several decades has been witness to the rise of an empire and it’s fall, the shift in power, change in economies, travel to the moon and beyond, breakthrough inventions and other remarkable instances of change however Rolex too has been a part of these changes. Over a period of many years Rolex has grown from a fledgling brand to a name that symbolizes perfection and precise performance. Available in an array of models that clearly reflects the diversification [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Beating the Meltdown- Rolex in Iceland

The world today is witnessing a massive transformation in the dynamics of the economy. Major companies around the world have declared bankruptcy and are unable to carry on any further. There are numerous factors that play a role in improving the fortunes of a company or causing its downfall. However the most vital and conspicuous aspects are that of wild speculation and the unusually high rate of production fuelled by rising consumerism. Malls are overstocked and the supermarkets are overrun with a plethora of goods. Most of these products get wasted due their low shelf life and end up [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelrs: Standing Tall: Rolex Towers

Rolex is a brand that has built itself as the one the world’s most valuable brand through decades of flawless production and resolute commitment. A name that encapsulates the history of men, their revolutionary movements as well the glory of human ingenuity, Rolex is a celebrated brand that literally towers over the rest in terms of performance, value, design, commitment and endeavour. Its is not so much the vision of dominating the market that has propelled Rolex to such an amazing height of success, as its willingness to outperform, outclass and outrival with the ambition of employing ground breaking [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: A Tryst with Triumph: Monte-Carlo Rolex Masters

When the most exemplary players congregate to face off against each other it is bound to be a riveting match. Rolex has a proud tradition of sponsoring sporting events that promote excellence and propound the ideals of sportsmanship. The Monte-Carlo Rolex Masters is an annual event sponsored by Rolex and is held in Roquebrune-Cap-Martin, France for the foremost male players in the world of tennis. A part of the ATP Masters Series this annual tournament takes place between the months of April and May. From the first tournament that was held in 1897 to an open event from 1969 [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: O.J. Simpson’s Rolex Submariner: Real, Fake, or Another Con Job?

It has not been a good year for former American football star O.J. Simpson, and his difficulties went well beyond having to turn over his Rolex Submariner to the Goldman family. After being convicted of armed robbery following a botched attempt to recover memorabilia in Las Vegas last year, O.J. Simpson was sentenced to a long term in state prison, and he will not be eligible for parole until 2017. In 1995, O.J. lost a civil settlement to the family of Ron Goldman and he still owes them over $33 million. When he was ordered by a judge to [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Singer Mark McGrath Has The Rolex Logo Tattooed On His Back

Singer-songwriter Mark McGrath of the hit band Sugar Ray is so passionate about his Rolex Submariner that he had the Rolex logo tattooed on his back. The former host of Extra TV from 2002 to 2008 and a guest judge on American Idol, Mark McGrath is a Hollywood party boy who truly enjoys the fruits of his fame. Whenever he is out on the town in Los Angeles, hitting the hottest clubs and the most exclusive parties, he is always wearing his Rolex Kermit. The Rolex Anniversary Submariner (16610LV) is known as the Rolex Kermit. In 2003, Rolex released [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Leading with Courage: Rolex Sailor of the Year Award

Building itself as a company that pays the highest attention to detail and crafts premium watches with the utmost passion, Rolex has been able to gain the trust of millions around the world. The primary objective of Rolex has forever been to fight to gain ascendancy and in this process attain perfection. Continually supporting events and organisations around the world, Rolex envisions aiding them to attain the highest possible level of individual triumph. Sailing has been one sport that Rolex has provided unwavering support to throughout the globe. Promoting the sport of sailing along the virtues of true sportsmanship [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Wizardry of Ingenuity: Rolex Daytona Cosmograph and Daniel Powter

Creation knows no boundaries and even those who seem incapable of creating due to minor hindrances have the aptitude and intrinsic capacity to craft astounding wonders. The only requirement is the realization of the fact that nothing can deter the path of true creation. Rolex Daytona Cosmograph is a master opus from the craftsmen at Rolex that combines the aspect of absolute zeal for crafting the most impeccable timepiece and the pursuit of perfection. The Canadian born singer, song writer and composer Daniel Powter has had to battle difficult situations in order to succeed as a singer. The resilience [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: One in a Million: Alanis Morissette and the Ladies Rolex Super President

Alanis Morissette is an exceptionally talented singer who is gifted with a voice that has the ability to launch a thousand ships and compel listeners to get lost in a deliriously delectable dream. Rolex as a brand has always crafted such beautiful timepieces that if one does not take into account the flawless performance and focuses on just the surrealistic design, the timepieces have the capacity of permeating dreams and pushing the mind to accept unconventional design. The Ladies Rolex Super President from Rolex embodies the ethereal qualities of unbelievable appeal and the capacity to render anyone speechless. These [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Fans of the Rolex Stainless Steel Daytona: Incredible!

The Rolex Stainless Steel Daytona has a lot of admirers, especially in celebrity circles. Names like Elle Macpherson, Danielle Lloyd, Francesco Totti, Tara Reid and John Mayer swear by the Rolex Stainless Steel Daytona and have been spotted wearing the watch on many occasions. It should be noted that all of them reside in different spheres of influence, but the one thing that binds all of them together is the love and appreciation that they have for the Rolex Stainless Steel Daytona. This is because of the Daytona’s endearing features such as the self-winding chronometer.
Celebrities and their obsession for [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Rolex Oyster Perpetual Datejust Turn-O-Graph and Matthew Perry – Personifying Endurance

When talent is coupled with devoted labor nothing can hinder its path towards recognition and excellence. Rolex a world renowned watch manufacturing brand and the Canadian-American actor Matthew Perry share the principals of passionate commitment towards a craft and perseverance. Every Rolex watch is built with the utmost devotion and crafted in such a manner that it is able to perform flawlessly in a range of conditions. It is not the means to an end that matters rather the urge and willingness to outperform that fuels the passion as well as the performance. The elements of fortitude and resilience [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Elements of an Opus: Wiener Philharmoniker Orchestra

The capacity of a symphony lies in its power to bring battling armies to rest and end feuding rivalry. The ability of finely composed music to create such tranquility is an aspect that stays hidden in its alluring notes. The Wiener Philharmoniker or the Vienna Philharmonic is considered to be a company of the finest musicians in the world. Rolex follows the path of perfection through dedicated work and fortitude. It is these aspects that make Rolex support endeavors that have the primary objective of achieving the highest forms of human accomplishment. The Wiener Philharmoniker is among the numerous [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Titanic, The Highest Grossing Film Of All-Time, Highlighted The Rolex Submariner

In Titanic, the highest grossing film of all-time and winner of eleven Academy Awards, director James Cameron chose the Rolex Submariner as the watch to spotlight. Titanic is a 1997 American romantic film directed, written, co-produced and co-edited by James Cameron about the sinking of the RMS Titanic in April of 1912. The film features Kate Winslet as Rose DeWitt Bukater, and Leonardo DiCaprio as Jack Dawson, two members of different social classes who fall in love aboard the ill-fated voyage. The main characters and the central love story are fictional, but some characters (such as members of the [...] Read More at Melrose Jewelers


- Written by John Lavitt

Melrose Jewelers: Rolex Oyster For The Jolly Jim

When one thinks of Rolex the first aspect that comes to the mind is the capacity of the watch to be flawlessly functional yet extremely versatile. The Canadian born Actor Jim Carrey displays the same versatility inherent to the Rolex Oyster Perpetual Datejust II. Form and functionality come together in a symphony of sorts in both the meticulously crafted Rolex Oyster Perpetual Datejust II and the incredibly talented actor and stand-up comedian Jim Carrey. Every watch from the house of Rolex is crafted with the same dedicated and time-honoured passion that is a hallmark of this world renowned brand. [...] Read More at Melrose Jewelers

- Written by John Lavitt

Melrose Jewelers: Perceiving a Symphony: Rolex and Gregory

Rolex has moved far beyond the original idea of merely manufacturing premium watches. Over the course of the many decades Rolex has been around it has actively supported numerous sports and cultural activities. The only criteria for endorsing such events is that these activities should be continuous in their pursuit towards achieving the highest form of human perfection that would redefine all preconceived notions. The Rolex Institute is an offshoot of the Rolex brand and it encompasses all philanthropic activities that include patronage, education initiatives and various specialized activities. The Rolex Institute honors and sustains individuals who have been [...] Read More at Melrose Jewelers

- Written by John Lavitt